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| ITV services gone tapeless with EditShare |
| Posted: December 2011 | ||||||
EditShare, a provider of cross-platform collaborative editing and shared media storage systems, has revealed that ITV Studios,
the UK’s largest commercial production company, is using EditShare’s advanced broadcast and post-production technology to produce the award-winning Emmerdale series. The large-scale upgrade, part of the soap’s move from its Burley Road base to the main building, moved the Emmerdale production team off a tape-based, SD infrastructure to an integrated, tapeless HD workflow comprising the latest EditShare broadcast technology; Flow for asset management; Geevs for multi-channel studio ingest and playout; and Ark for backup and archiving. EditShare’s flagship XStream storage servers are at the heart of the new Emmerdale production workflow, centralising content access for all departments and distribution channels. Gary Westmoreland, Emmerdale postproduction supervisor, said: “The use of EditShare on Emmerdale supports our move towards a fully tapeless environment. It has enabled us to improve efficiency and allows almost instant access to media at full HD resolution or proxy level.” The Emmerdale production team transitioned quickly to the new workflow with many production perks and a much more collaborative way of working together. The benefits of the EditShare workflow solution to ITV Studios include:
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EditShare, a provider of cross-platform collaborative editing and shared media storage systems, has revealed that ITV Studios,
the UK’s largest commercial production company, is using EditShare’s advanced broadcast and post-production technology to produce the award-winning Emmerdale series. 










