| SingTel wins S$21m multimedia contract with RWS |
| Posted: December 2009 | ||||||
 Singapore’s communications group SingTel has signed a S$21-million (US$15-million) contract with Resorts World at Sentosa (RWS),
part of the republic’s 49ha integrated family destination.The seven-year contract will see SingTel equipping all 1,800 rooms in RWS’ chain of six hotels with a state-of-the-art interactive in-room multimedia entertainment system and high-speed wireless Internet access. It will also provide RWS with location-based mobile-advertising capabilities and an innovative fleet management system to enhance its VIP limousine services. Through SingTel’s intuitive user interface, guests can view the entertainment, shopping and dining options available at the resort. Future enhancements will enable guests to browse snapshots of their visit to RWS attractions. SingTel’s location-based mobile-advertising service will allow RWS customers to receive SMS or MMS messages at pre-defined locations. Hence, SingTel subscribers will be the first to receive information about the latest promotions when they arrive at Sentosa or when they visit RWS attractions. SingTel’s limousine management system will allow RWS to streamline its guest transfer services and enhance customer care. As the system will handle all limousine transfer requests, it is expected to reduce paperwork and administrative tasks. It will automatically alert drivers of incoming requests and allow them to communicate with hotel staff via touch-screen mobile devices. Add this page to your favorite Social Bookmarking websites       
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